Solopreneur · B2C SaaS · Indie hacker
I'm Andi Hein — solopreneur building consumer SaaS. Explore my apps, read the blog, or join the newsletter for product updates.
Consumer SaaS I'm building and shipping. Live products link to their landing pages; upcoming ones open the waitlist.
Behavioral money coaching for future homeowners.
Turn income, expenses, savings, and a home budget into a clear plan: weekly missions, progress tracking, what-if scenarios, and AI coaching that keeps first-time buyers on course toward ownership.
Try HomeGoal →Lessons on building, shipping, and growing B2C SaaS as a solopreneur. Written to attract the right readers and send them to the right apps.
I'm building HomeGoal with AI and Cursor, without a traditional coding background. Here's my workflow for planning features, writing clear prompts, reviewing changes, debugging, and testing.
I'm a former B2B software sales professional building my own apps with AI. Here's my practical approach to turning ideas into working products without a traditional coding background.
I work end to end: product, design, engineering, landing pages, and distribution. No agency stack — just a tight loop from idea to something people can use.
I focus on B2C because consumer software has to earn attention every day. That constraint sharpens the product: one clear job, honest messaging, and metrics that show whether people stick.
HomeGoal is my first live product — helping first-time buyers turn messy money into a plan toward ownership. Next up: keep shipping, writing what I learn, and launching the next app when the signal is clear.